Yahoo SearchMonkey… the google killer?

I had the great fortune of having the Yahoo SearchMonkey team speak at last nights Refresh Detroit. Prior to the speaking I really did not have the full grasp on what yahoo! was doing and what the SearchMonkey platform really was. However I learned that it has the very real possibility of changing the way […]

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online langauge analysis / linguistic analysis

I attended an interesting discussion last night by Ed Vielmetti of Pure Visibility in which he discussed the difference between language used by providers of goods or services vs those who use the same goods or services. The problem in short is that what you label your good/service is not always what your client would […]

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affordable link building

I recently signed up for PayPerPost in an effort to see where the service played in the internet marketing landscape. I had originally thought of it as a high priced way to get exposure on large blogs, but after browsing around I realized it could be an affordable way to build links. While text link […]

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Social Networking Whitepaper

Interested in social networking or how you can take advantage of it? Adage has a Whitepaper posted about it, how to improve branding by user generated content, and ROI. Great read.

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Dave Pasternack says SEO is useless

The Web Guerrilla himself, Greg Boser had some interesting things to say about Mr. Dave Pasternack. More interesting than my ranting…. Dave Pasternack, founder of Did-it.com has long been rambling and upsetting the SEO industry by claiming that “SEO is not rocket science.” Unsurprising is the fact that Dave owns a SEM/PPC company that does […]

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Web design firms need to do more for their clients

How common is this scenario Client wants website, they contact firms for pricing, pick a firm, site is designed and developed, they contact them again when they need a refresher, maintenance, etc… Pretty common, and some reading this might think why this is a problem? Mutual Benefit from a broader relationship It takes a lot […]

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What is affordable SEO? is SEO really affordable?

Search Engine optimization and Marketing is a very new industry compared to most forms of marketing and business promotion. Because of this the cost of services range greatly as there really is no “market rate” for SEO. I have seen dirt cheap rates on freelancer bidding sites and astronomical monthly contracts at well established SEO […]

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Social Media Optimization (SMO) – a Rundown

99% of all advertising sales pitches occurring at this very moment are ranting about the need to produce an ad that is “viral.” Viral marketing has become one of the most over used buzz words in the advertising and marketing industries. The concept is simple, create an advertisement/marketing strategy that is unique and creative and […]

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SEO and Local Search, ie optimizing Google local

Google local lists three companies BEFORE the number one organic list. That kind of search engine real estate is very valuable. How often the local results are used is questionable – as some people probably don’t even notice it is there (much like the mass amount of people who don’t realize Google has paid advertisements). […]

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