Website Redesign Timeline – How Long It Should Take
Nowadays, a website redesign can be crucial to converting more prospects into leads, customers, and members. With smart design thinking and a well-crafted digital marketing process, you can bring more leads to your business.
3.7 Designs offers custom website redesign services tailored to your business. Here’s an overview of how our website redesign process can help you convert more prospects into customers.
From Discovery to Launch: A Comprehensive Overview of 3.7 Designs’ Website Redesign Process
Looking to upgrade your website? You can count on our website redesign services to meet the needs of your business. This is how we do it:
Discovery Phase (1 – 4 weeks)
As a first step, we analyze your website and target audience and gain a deep understanding of your business. Once we understand your brand better, we can improve it. Our team researches and analyzes the industry to find out what’s hot, not, and best. Conversion rates are also analyzed, along with website traffic and user behavior.
Strategy Phase (2 – 8 weeks)
A roadmap for your website redesign is developed during the strategy phase. Based on the information gathered during the discovery phase, we develop a website strategy plan. This plan includes setting goals and objectives, defining the target audience, building user personas, creating a content strategy, and defining the website’s key performance indicators (KPIs). Having a strategy ensures we know our goals and how to achieve them.
User Experience Design Phase (4 – 8 weeks)
We begin designing the user experience for the website during the user experience design phase. The wireframes and prototypes of the website are developed based on the information collected during the discovery and strategy phases. Wireframes show the structure and hierarchy of a website. In prototyping, we test the user experience before developing the wireframes. Our user process ensures that your business’s website is intuitive and easy to use.
Development Phase (4 – 10 weeks)
We begin building the website’s functionality during the development phase. At this stage of the process, we develop the prototypes and wireframes for the front-end and back-end. We place a high priority on SEO, responsiveness, and speed. Our team also creates the website’s content, including copywriting and imagery.
Build-Out Phase (2 – 4 weeks)
The build-out phase is where we begin to build the website’s design. Our designers take the wireframes and prototypes developed during the user experience design phase and create the website’s visual design. Among other features, we add e-commerce, contact forms, and social media integration to the website.
Quality Assurance Phase (3 – 4 weeks)
We test the website as part of our process to ensure it meets our high standards. Our team tests various devices and browsers’ functionality, usability, and compatibility.
This includes testing the site’s forms, links, and interactive features. Also, we ensure the layout is user-friendly, and the design is consistent across all pages. Any issues encountered during this phase will be addressed to ensure the website functions appropriately. Our clients are also consulted at this stage regarding the design and functionality of their website. We take their feedback and suggestions into consideration and make the necessary changes.
Launch Phase (1 week)
The launch phase aims to ensure that the website is ready for public release.
Before launching the website, we perform a final round of quality assurance testing. All security features are configured on the website, and the site is designed to load quickly. Verifying that all content is accurate and current is the last step.
As soon as the website is ready for public release, we launch it. As part of this process, DNS records will be updated, website files will be uploaded to the server, and any necessary settings will be configured. In case anything went wrong, we also backed up the old website.
Are you Ready To Create an Enticing Website?
A website redesign can be a game-changer for your business in today’s digital age. You can convert more prospects into loyal customers, increase traffic, and ultimately drive more sales with it revenue. As a leading website redesign company, 3.7 Designs offers businesses customized website redesign services tailored to meet their needs.
Get in touch with us today to find out more about our website redesign services.