Ann Arbor Web Design Company

See how 3.7 Designs can help you find and convert more prospects into leads, customers, and members through smarter design thinking and our exclusive web design and digital marketing process.

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We design and develop custom websites with an emphasis on four key factors


We’ll craft you a stunning and easy-to-use website that your audience loves and tells your unique brand story. You’ll stand out from your competitors.


Every decision is made with intention. We’ll guide you every step of the way to ensure we hit your goals.


A website that no one visits benefits no one. We’ll put you in front of your target audience through search engine optimization, pay-per-click, and digital marketing.


You need a return on your investment. Every website we design is crafted with your goals in mind, ensuring we meet and exceed them.

The modern buyer’s journey is dramatically different than it was even five years ago. Today, people love to buy but hate to be sold.

Customers spend more time researching purchase decisions online. According to Forrester Research, [two-thirds or 67%] of buying decisions are now made online and via social media – before buyers speak to suppliers. Your prospects are becoming experts first, and only then speaking with you.

To speak with you, customers have to find you. If your website is not visible online, they’ll have a harder time knowing about you. We create mobile- and user-friendly websites that convey your brand personality, show up prominently in search, and generate qualified leads. Because today, an effective website isn’t a “nice to have”, it’s a must have.

Strategic web design looks at two sides of the same coin, how to approach marketing to deliver business results and provide value to your target audience. Identifying the overlap of what you want and what your audience wants is why our campaigns perform better.

We look for high-leverage opportunities to produce results two, three or 10 times greater from your marketing investment.

Outcomes like these are only achieved through a long-term vision and partnership. Instead of a “one-and-done” approach, we’ll work closely with you to create, monitor, analyze, and constantly improve your website efforts. Through this process, we’ve helped clients increase leads by as much as 1,500% per month!

Business Outcomes We’ve Delivered


Increase in Leads


Increase in Search Traffic


Increase in Conversion Rate


in online sales

A chart depicting 3.7 Designs' capabilities including: Strategy, Digital Marketing, Web Development, Marketing Technology, Web Design, and Branding

3.7 Designs stands out with its unique combination of strategic planning, creative design, and technical proficiency. This blend allows them to deliver comprehensive and innovative solutions that meet a wide range of client needs.

Digital Strategy

  • Website Strategy
  • Digital Strategy
  • Inbound Strategy
  • SEO Strategy
  • Content Strategy

Web Development

We specialize in solving common problems by providing tailored solutions that meet each client’s unique needs.


Industry leading plastics distributor needs inbound marketing overhaul

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Increase in leads


Increase in search traffic


Increase in search visibility


Designing the way to smarter architectural security solutions

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Increase in leads


Increase in organic traffic


Higher conversion rate than industry avg.

The Inovo Group

Innovation consulting firm strides boldly into the unknown

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Increase in leads


Increase in avg. time on site


Increase in organic search traffic

Engineering Technology Associates, Inc.

Building a Winning Website (And Inbound Marketing Strategy) From Scratch

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Increase in Organic Search Traffic


Increase in Leads


Increase in Conversion Rate

We’ve helped clients like these solve complex web design, marketing, and technology problems.

MS Bioworks
Ann Arbor SPARK
Ashling Partnes
Arbor Assay

3.7 Designs was a great partner in the design and implementation of our new website. From the onset, they personalized the experience identifying what differentiated us from our competition and using those strengths to build a site in which we’ve realized immediate benefits.

Steve Hurley, Insulgard

Over sixteen years in business

We take a thoughtful approach to all intitiatves

Design thinking. Problem solving

Native to digital

Here to teach

We’re local!

Get in touch

Discover how we can propel you towards your goals.

We’ve guided countless clients to achieve their goals and become heroes, and we’re excited to do the same for you. Ready to kick things off?