Michigan PPC Management
Digital digital advertising and Pay-Per-Click management that you can trust will deliver return on investment
Your ideal customers are looking for you, but instead they’re finding your competitors. We can ensure they land on your website everytime.
Why PPC
Your ideal clients are out there, they just can't find you
The average person is bombarded with thousands of marketing messages a day. It’s becoming harder and harder to reach them, and you can’t rely on organic visibility on search engines or social media because the platforms are limiting reach so you have to advertise to be seen.
You might be struggling with issues like these:
You don’t have time to build a following
If you need leads or sales now, you can’t wait six to ten months to build an audience or wait for an SEO campaign to pay off.
You’re competing in a highly competitive market
If you’re in a crowded space, search engine optimization might not be realistic.
You can’t find or reach your audience
If you have a very narrow, niche audience it can be difficult to reach them through traditional marketing and advertising.
You can’t prove advertising ROI
There is a saying that 50% of all marketing dollars are wasted, I just don’t know which half. This is not the case for pay-per-click advertising.
Benefits of PPC
When executed properly, pay per click advertising drives high quality leads and generates sales… fast
When setup and managed effectively, digital advertising has the following core benefits:
Immediate results
Unlike other marketing techniques, PPC advertising can generate traffic, leads, and sales almost immediately. Campaigns can take as little as days to launch and become visible to your target audience in hours.
Highly targeted
Modern digital advertising platforms allow you to become hyper targeted, with methods like location, interests, demographics, company, job title, search terms, and even pages or websites they’ve visited. This makes it easy to find your buyers regardless of where they are.
Measurable return on investment
Digital advertising is all about data. Advertising platforms provide detailed tracking data allowing you to measure the effectiveness of your campaigns in real-time. You can track the number of clicks, impressions, leads, sales, cost per lead / sales, and even profit margin. This allows for continual optimization of your campaigns for better and better performance.
Cost effective
Armed with engagement data, you can closely control your spending to ensure that the amount you spend to generate a lead or sale is less than your cost of goods sold. Once dialed in, you can be confident that your campaign is profitable, and from there, you can scale it based on your capacity to fulfill.
Dedicated PPC Experts
Our only measure of success is how successful you are
We’ve been running digital advertising campaigns since 2006 and have experience in a wide range of industries, audiences, and businesses. This gives us the ability to use insights we’ve learned from both similar industries and completely foriegn ones to come up with the most compelling strategy for your campaign success.
We’re not just your agency, we’re your partner in success.
Full transparency
There are no secrets here, we tell you exactly what we’re doing and why it will work.
Monthly reports
Every month we’ll deliver a report of our efforts and campaign performance, including spend, cost per lead / sales, and return on investment.
Proven strategies
We use our own in-house blend of digital advertising strategies to identify how best to target your audience, what messages will engage them, and how to encourage them to convert into a sale or lead.
Flexible with budgets
We have experience with budgets large and small. Our flexible and efficient workflow allows us to help regardless of where you start.
Flexible engagements
We realize every business has different needs. We can tailor a package that fits your effort and budget.
Success across all industries
We’ve helped clients tackle highly competitive markets and find traffic in low-volume niche ones.
Past Successes
1000%
Increase in Leads
+50%
Decrease in Cost Per Lead
30
Less than 30 days to leads
Digital Platforms
Effective digital advertising requires multiple disciplines, including strategy, creative, platform expertise, and reporting.
Search
Google Ads
Bing Ads
Social
TikTok
Creative
Graphic Design
Copywriting
Video Ads
Interactive Ads
Reporting
Google Analytics
Looker Studio
Fathom Analytics
MS Clarity
HubSpot
Case Studies
Client success from digital advertising campaigns.
Polymershapes
Industry leading plastics distributor needs inbound marketing overhaul
75%
Increase in leads
100%
Increase in search traffic
285%
Increase in search visibility
Insulgard
Designing the way to smarter architectural security solutions
1000%
Increase in leads
400%
Increase in organic traffic
50%
Higher conversion rate than industry avg.
The Inovo Group
Innovation consulting firm strides boldly into the unknown
1200%
Increase in leads
750%
Increase in avg. time on site
200%
Increase in organic search traffic
Mark Langschied Law
Specialist law firm needs a new marketing strategy
700%
Increase in sales leads
80+
Increase in marketing leads
362%
Increase in organic search traffic
The results are incredible, I expected more leads but not by this much. I have more business than I can handle!
law firm client
Get in Touch
Let's Talk About How to Solve Your Website and Marketing Challenges
Are you ready for a memorable website that tells your story and attracts your ideal audience. We’re ready to help.
