WebAxe episode 77 – Twitter and Accessibility

For those of you who are interested in web accessibility or twitter, have a listen to the latest WebAxe episode in which we discuss the latest accessibility news and Twitters Accessibility issues. We also discuss fun web related things like the latest version of Opera, the use of headings in web copy and the soon […]

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Blogging for Business Podcast

Here in Ann Arbor we have a weekly lunch group which discusses new media and digital marketing techniques called LA2M (which stands for Lunch Ann Arbor Marketing). Each week a speaker will discuss a different topic for 15 – 20 mnutes before taking questions and answers from the crowd. Earlier in March I had signed […]

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WebAxe reviews Recovery.gov

Dennis Lembree and I review the Recovery.gov website on the latest WebAxe podcast. If you are interested in accessibility, front end development or better coding I highly suggest taking a listen or subscribing to the podcast! It is amazing how much you learn just be taking a practical look at some of the sites currently […]

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Web Design Marketing Podcast Ep 9 – Microsites

It seems that only very large companies have bothered with microsites. It might be due to the higher cost of creating a site around a specific product or service, vs the traditional addition of one page to the existing site, or maybe it is not on the radar of smaller businesses. Microsites (or small websites […]

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Web Design Marketing Podcast Ep 8 – Website Goals & Tracking

Every website has at least one goal, if not a handful. However people often fail to plan to optimize for those goals, and to track them. In this podcast I talk about how setting and planning goals will help produce a more successful website, and when coupled with tracking methods you can continually improve the […]

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Web Design Marketing Podcast Ep 7 – The Sales Funnel

Like it or not all websites try and sell something. It might be a product, a service, registration for a forum, sign up for a newsletter, or even just subscribe to your RSS feed. Once you acknowledge this you can start building what is called “the sales funnel” in which you help appease the […]

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arbcamp mid day

So far so good. Podcasting session was a bit too technical for the audience, helpful for those who were deep into podcasting but most people wanted to know the how/why not the best equipment. Integrated marketing panel was great, new ideas based on printing, mail merge, etc… want to write about it later.

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Web Design Marketing Podcast EP 5 – Competitive Analysis

This is one of the key elements to a successful web campaign, yet so few people actually do it! One of the first principals in marketing is a method in which you figure out your placement in the market, figuring out your placement is achieved by examining your competitors and seeing what you provide […]

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