Here in Ann Arbor we have a weekly lunch group which discusses new media and digital marketing techniques called LA2M (which stands for Lunch Ann Arbor Marketing). Each week a speaker will discuss a different topic for 15 – 20 mnutes before taking questions and answers from the crowd.
Earlier in March I had signed up to discuss and talk about how to use blogs to help build your business. Each event gets recorded and eventually posted and podcasted through the LA2M website. For those interested, I cover the basics of what a blog is, the different strategies you can use to blog for business and how to craft an optimized blog post.