Web Design & Web Strategy

Archive for Search Engine Optimization

Author: Ross Johnson | Date: 05/22/2008

Yahoo SearchMonkey… the google killer?

I had the great fortune of having the Yahoo SearchMonkey team speak at last nights Refresh Detroit. Prior to the speaking I really did not have the full grasp on what yahoo! was doing and what the SearchMonkey platform really was. However I learned that it has the very real possibility of changing the way [...]

Yahoo SearchMonkey… the google killer?

Author: Ross Johnson | Date: 11/03/2007

Web Design Marketing Podcast Ep 7 – The Sales Funnel

Like it or not all websites try and sell something. It might be a product, a service, registration for a forum, sign up for a newsletter, or even just subscribe to your RSS feed. Once you acknowledge this you can start building what is called “the sales funnel” in which you help appease the [...]

Web Design Marketing Podcast Ep 7 – The Sales Funnel

Author: Ross Johnson | Date: 10/24/2007

online langauge analysis / linguistic analysis

I attended an interesting discussion last night by Ed Vielmetti of Pure Visibility in which he discussed the difference between language used by providers of goods or services vs those who use the same goods or services. The problem in short is that what you label your good/service is not always what your client would [...]

online langauge analysis / linguistic analysis

Author: Ross Johnson | Date: 08/21/2007

affordable link building

I recently signed up for PayPerPost in an effort to see where the service played in the internet marketing landscape. I had originally thought of it as a high priced way to get exposure on large blogs, but after browsing around I realized it could be an affordable way to build links. While text link [...]

affordable link building

Author: Ross Johnson | Date: 02/03/2007

Social Networking Whitepaper

Interested in social networking or how you can take advantage of it? Adage has a Whitepaper posted about it, how to improve branding by user generated content, and ROI. Great read.

Social Networking Whitepaper

About This BLOG

Since inception, this blog has covered a plethora of topics. Excited by all things design, I spent six years with out a focus. A year ago I discovered my true passion... designing with psychology (primarily as it related to the web). Many thanks to my Web Design Agency, 3.7 DESIGNS that gifts me time to publish my findings.

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