3.7 DESIGNS - Web Consultancy

Reverse Developing Website Strategy

Posted on 04/24/2009

Website Art Direction Redux

Posted on 04/18/2009

The future of news, print vs internet

Posted on 04/09/2009

Archive for April, 2009

Reverse Developing Website Strategy

By Ross Johnson on Friday, April 24, 2009 3 Comments

The common approach to building a website is in my opinion, backwards. Meaning that we all have a tendancy to think about details and plan towards the big picture rather than think about the big picture and plan the details. While this may seem like a completely reasonable method of approach it actually short-sights more website projects.

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Website Art Direction Redux

By Ross Johnson on Saturday, April 18, 2009 4 Comments

Despite Art Direction having been discussed as early 2004, it is now gaining more attention as designer Jason Santa Maria has proven it’s use through his blog and Noel Jackson has made it easy to do with WordPress. Despite the attention there is still an general misunderstanding as to what art direction really is. What…

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The future of news, print vs internet

By Ross Johnson on Thursday, April 9, 2009 3 Comments

A friend of mine has been doing research into the current state of print media and the slow rise of the internet as it’s replacement. I was asked to give my opinion on why the print news industry is experiencing trouble and if the internet is really a viable replacement for the traditional ways of…

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