Web Design & Web Strategy

Superbowl Commercial, Planters Peanuts Ugly Woman

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Can the smell of delicious peanuts make you more attractive? Planters would like you to think so. Their superbowl commercial shows a woman of… well unfortunate looks getting stared down by every man around her. All of this to the tune of “can’t keep my eyes off of you.”

Turns out her secret is rubbing planters peanuts on herself as if it was perfume. Their tagline, “instinctively good.” Too bad you can’t smell it through the TV, maybe Ugly Betty could change the name of her show?

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  • Author: Ross Johnson
  • Date: Sunday, February 3, 2008
  • Comments: 2 Comments
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Since inception, this blog has covered a plethora of topics. Excited by all things design, I spent six years with out a focus. A year ago I discovered my true passion... designing with psychology (primarily as it related to the web). Many thanks to my Web Design Agency, 3.7 DESIGNS that gifts me time to publish my findings.

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