Menu / Meal Planner – MealMixer.com

Having just read the great book “Call To Action” and now working with local online menu planning website MealMixer.com, I have been thinking a lot about landing pages and how the “CSS Gallery” method of design might be missing the boat. The popular method of design now days is with out a doubt, the high […]

Read More

Superbowl Commercial, E-trade kid and clown

YouTube Private Video YouTube Private Video2 Apparently e-trade is easy. So easy, that your eight month old child could do it. This is what Geico should have been doing from day one, not the obnoxious caveman run. This clever commercial is not only entertaining, but it says the message in a simple way. Buying and […]

Read More

Superbowl Commercial, Bridgestone Commercials

Screaming animals, Saab automobiles, and Richard Simmons? Bridgestone has had a creative run of commercials, ranging from bud light-eque screamfests to the frightening thought of finding Richard Simmons doing his work out routine in the middle of the road and NOT hitting him. At the heart of it they are selling safety. Drive your car […]

Read More

Superbowl Commercial, Planters Peanuts Ugly Woman

Can the smell of delicious peanuts make you more attractive? Planters would like you to think so. Their superbowl commercial shows a woman of… well unfortunate looks getting stared down by every man around her. All of this to the tune of “can’t keep my eyes off of you.” Turns out her secret is rubbing […]

Read More

Superbowl Commercial, Budlight Carlos Mencia Accent

This commercial was entertaining, and brought a few chuckles. Bud light has long been known as trying to associate their product with football and the superbowl specifically. Because of this all of their commercials really are geared towards remembering that you saw them while watching the game, they don’t have to do any major messaging, […]

Read More

Superbowl Commercial, Doritos Message from your heart

Can’t say I quite understand how Doritos and “message from your heart” really connect? Doritos previous advertising campaigns were more about youth, DIY Solar Energy, and extreme taste. Are they trying to say they care? Why do chips care about me or anyone I know? I really see that is brand dilution, and you would […]

Read More

Superbowl Commercial, Diet Pepsi Max

Diet Pepsi Max cleverly associates falling asleep at inconvenient times (and sometimes horrible times, like while on Live TV) with SNL classic movie “Night at the Roxberry.” The movie featured two brothers who bobbed their head to famous beat of “What is love?” song. Pepsi mimics this by having those who are dozing off, do […]

Read More

Superbowl Commercial, Audi R8 commercial

The Audi R8 commercial mimicking the Godfather did a good job of presenting the attitude of the luxury sports car, while still being entertaining. An unsuspecting sleeping man in a mansion wakes to find his hands covered in motor oil, pulling away his sheets he sees the “head” of his car. Cut to the front […]

Read More

Superbowl Commercials, can’t wait!

I am sitting in snowy Park City, Utah with a cocktail and my family watching the start of the superbowl XLII. Since I am more interested in the advertising than the game at this point, I plan to post reviews, analysis, and posting videos of the quality commercials that are played throughout. They are my […]

Read More