Web Design Marketing Podcast Ep 7 – The Sales Funnel
Like it or not all websites try and sell something. It might be a product, a service, registration for a forum, sign up for a newsletter, or even just subscribe to your RSS feed. Once you acknowledge this you can start building what is called “the sales funnel” in which you help appease the needs of a prospect in order to increase conversion rate.
The sales funnel can be broken down into the following cateogries:
- Prospecting
- Discovery
- Qualification
- Conversion
Listen in to learn how to build a sales funnel and increase conversion.
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- Author: Ross Johnson
- Date: Saturday, November 3, 2007
- Comments: 1 Comment
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Since inception, this blog has covered a plethora of topics. Excited by all things design, I spent six years with out a focus. A year ago I discovered my true passion... designing with psychology (primarily as it related to the web). Many thanks to my Web Design Agency, 3.7 DESIGNS that gifts me time to publish my findings.
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