3.7 DESIGNS - Web Consultancy

It is time to develop systems

Posted on 11/28/2007

Web Design Marketing Podcast Ep 8 – Website Goals & Tracking

Posted on 11/23/2007

How CSS Frameworks should work

Posted on 11/21/2007

7 Tips for Client Mockups

Posted on 11/12/2007

Design – Evolution vs Redesign

Posted on 11/09/2007

960px Photoshop Grid Template

Posted on 11/07/2007

Give your self margin in mockups

Posted on 11/06/2007

Free Font Resource?

Posted on 11/05/2007

Web Design Marketing Podcast Ep 7 – The Sales Funnel

Posted on 11/03/2007

Textpattern as a CMS dominates wordpress

Posted on 11/01/2007

Archive for November, 2007

It is time to develop systems

By Ross Johnson on Wednesday, November 28, 2007 No Comments

In the past few years of owning a business I have learned that no matter what you do, you can improve on it by developing a system. Think about what you do every day, and really break down all of the details. Think about which tasks have a system or which you do simply by…

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Web Design Marketing Podcast Ep 8 – Website Goals & Tracking

By Ross Johnson on Friday, November 23, 2007 3 Comments

Every website has at least one goal, if not a handful. However people often fail to plan to optimize for those goals, and to track them. In this podcast I talk about how setting and planning goals will help produce a more successful website, and when coupled with tracking methods you can continually improve the…

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How CSS Frameworks should work

By Ross Johnson on Wednesday, November 21, 2007 7 Comments

It seems people are still up in arms over CSS Frameworks, and specifically blue print css. Monday By Noon takes a step back and looks at the two sides of the argument. It seems that many people take issue with frameworks due to the bloat that goes along with them, not the thought that you…

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7 Tips for Client Mockups

By Ross Johnson on Monday, November 12, 2007 4 Comments

A large part of any web design company is going to be presenting and going back and forth with clients about design mock-ups. It is funny how many times one mockup is picked for reasons beyond what you would expect, and possibly for the wrong reasons. There is obviously a common communication gap between design…

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Design – Evolution vs Redesign

By Ross Johnson on Friday, November 9, 2007 3 Comments

There has been a lot of talk lately about whether one should redesigning or evolve an existing design. The former has many obvious appeals, you can take a drab design and trash it for something new and sexy. We also as people tend to acclimate to a design, the more times we see it the…

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960px Photoshop Grid Template

By Ross Johnson on Wednesday, November 7, 2007 44 Comments

Yesterday I talked briefly about making sure you have a wide enough template when designing mock-ups to prevent yourself from composing with edges of the screen that may/may not actually be where you plan them to be. This morning I had an epiphany, why don’t I have a standard photoshop template for my mock-ups? I…

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Give your self margin in mockups

By Ross Johnson on Tuesday, November 6, 2007 3 Comments

A few weeks ago I was at a photo shoot and the photographer said something profound that didn’t really hit me until today. As we were setting up shots, he said “If it is in the frame I am going to compose with it.” Essentially stating that if we had any element with in the…

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Free Font Resource?

By Ross Johnson on Monday, November 5, 2007 1 Comment

Stumbled across Fawnt.com, looks like a dig resource for fonts – possibly free fonts? If your a typoholic like myself then you will find resources like this invaluable.

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Web Design Marketing Podcast Ep 7 – The Sales Funnel

By Ross Johnson on Saturday, November 3, 2007 1 Comment

Like it or not all websites try and sell something. It might be a product, a service, registration for a forum, sign up for a newsletter, or even just subscribe to your RSS feed. Once you acknowledge this you can start building what is called “the sales funnel” in which you help appease the…

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Textpattern as a CMS dominates wordpress

By Ross Johnson on Thursday, November 1, 2007 3 Comments

I know I am not alone in the realm of trying to warp wordpress into some sort of worthwhile CMS. I have a hacked version that barely even resembles the original version that I have poured countless hours into. However even then, it is a sub-par solution to the “need a cms, but don’t need…

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